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February 09, 2023

ROOSEVELT

Marmon Motor Car Co. (1929-1930)

Indianapolis, Indiana


This is Roosevelt radiator emblem (1929)     mjs
Size: 44mm high 36mm wide    MM: Fox



When Marmon (see Marmon) decided in 1929 to use eight-cylinder cars throughout their range they introduced the Roosevelt as America's lowest priced straight-eight.

The Roosevelt arrived in March 1929 as a separate make and helped to boost Marmon sales significantly. But the stock market crash that followed soon after hit Marmon badly and Marmon sales fell. The Roosevelt did not continue beyond 1930.  However, Marmon had offered a Marmon-Roosevelt model from 1929 and this model designation was continued by Marmon into 1931. The Roosevelt name disappeared altogether by 1932.

Emblems

The Marmon-Roosevelt eight-cylinder model introduced by Marmon in 1929 carried a black enamel radiator emblem, see example below. This Marmon-Roosevelt radiator emblem is scarce.

This is a Marmon-Roosevelt radiator emblem (1929-1931)    mjs
Size: 56mm wide 27mm high    MM: D L Auld

The Roosevelt introduced in 1929, carried a small, oval-shaped, black and white enamel radiator emblem depicting a profile view of Theodore Roosevelt, see example shown above at the top of this post. This Roosevelt radiator emblem is scarce.

The brown and white enamel variation of this Roosevelt radiator emblem shown below is also scarce:

This is a Roosevelt radiator emblem (1929)     mjs
Size: 44mm high 36mm wide    MM: Fox

The Roosevelt also displayed a black painted cast metal emblem attached to the front bumper beneath the radiator, see example below. This Roosevelt bumper emblem is scarce.

This is a Roosevelt bumper emblem (1929)    ms

The following emblem is a Roosevelt crank hole cover emblem:

This is a Roosevelt crank hole cover emblem (1929)     ms

The following is a Roosevelt hubcap:

This is a Roosevelt hub showing the hub emblem (1929)   ms

The Roosevelt radiator emblem was changed in 1930 to a similar oval-shaped emblem with the name "Roosevelt" across a black and white enamel background, see example below. This Roosevelt radiator emblem is rare.

This is a Roosevelt radiator emblem (1930)     mjs
Size: 44mm high 36mm wide    MM: Fox

The following small, oval-shaped, black and white enamel radiator emblem depicting a stylised letter "M" is the same size as the previous Roosevelt emblems. It was used primarily for export versions of the Roosevelt, reportedly due to concerns that the "Roosevelt" name would be less understood overseas. I believe that this Roosevelt radiator emblem was used in 1930 and may have continued into 1931 but I cannot confirm this. This Roosevelt radiator emblem is scarce.

This is a Marmon Roosevelt radiator emblem (c1930-1931)     mjs
Size:44mm high 36mm wide     MM: Fox




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